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Ungray vs MyHeritage

MyHeritage In Color is part of a large family-history service with trees, records and DNA. Ungray does one thing: color for your photos and films. Which is better depends on whether you want the whole genealogy package or just your photos in color.

Competitor details checked on October 21, 2026, from MyHeritage's pricing page, help center, terms (updated October 14, 2026) and privacy policy. Prices change; check before you buy.

Ungray is in early preview. This page describes Ungray as it works at launch; colorizing your own photos and videos opens very soon.

Choose MyHeritage if…

you're building a family tree, want records and DNA matching, or love animated photos like Deep Nostalgia, and colorization is a bonus.

Choose Ungray if…

you mainly want your photos and films in color, without a $199–$299 yearly subscription, with control over colors, video, and commercial use on Pro.

Both

give you results at your original resolution and keep your original photo intact.

At a glance

UngrayMyHeritage
What you pay forColorization only: photo packs or ProA genealogy subscription; colorization is one feature
Unlimited colorizationPro: $9/mo or $90/yr (also 20 video minutes a month)Complete plan: $199 the first year, then $299/yr list price; or the Reimagine app at $49.99/yr
Pay once20 photos $5 · 100 for $15 · 500 for $45, credits never expireNo photo packs; subscriptions renew automatically
Free use10 previews a day without an account; 3 full-resolution downloads when you sign up"Several" photos with a MyHeritage logo watermark; a free account is required
Output resolutionSame as your original; optional 2× or 4× upscaleSame as your original
Colorization engineOur own model; it learned color from about 1.4 million openly licensed photosLicensed from DeOldify
FacesColorizing keeps every pixel's lightness, so faces are untouchedIn Color colorizes; the separate Photo Enhancer "infers what the original faces may have looked like" and says results may be "inaccurate and, in rare cases, even distorted"
Fix a wrong colorRecolor: tap or brush an area and choose its colorNot described in MyHeritage's In Color help article
VideoVideo colorization: $1/min at 1080p, first 15 s free, audio keptNo video colorization; its terms prohibit splitting videos into frames to colorize them
AnimationA reveal video (black and white to color); no synthesized motionDeep Nostalgia and LiveMemory animate faces and scenes
Commercial useIncluded with Pro and StudioNot allowed: "The Service does not allow any commercial use"
Family tree, records, DNANot offeredA full genealogy ecosystem
Your filesDeleted after 24 hours (videos 7 days); never used for trainingKept in your account; photos on family sites can be visible to site members and visitors depending on settings
RefundsOne-click credit back on a bad result; unused packs within 14 days30-day money-back guarantee on subscriptions

Where MyHeritage is stronger

  • Everything family history in one place: family trees, historical records, DNA testing and photo tools in one account.
  • Animation. Deep Nostalgia and LiveMemory are genuinely moving, and Ungray doesn't animate faces.
  • A 30-day money-back guarantee on subscriptions, and clear markers on colorized and enhanced photos so nobody mistakes them for originals.

Where Ungray is different

  • No subscription needed. If you only want your photos in color, a $15 pack covers 100 of them, and the credits never expire.
  • Faces stay as photographed. Ungray adds color and keeps the lightness of every pixel; it has no face-synthesis step.
  • Fix colors you know. Tap a coat or a car and choose its real color.
  • Film, too. Colorize home movies and newsreels with steady colors, which MyHeritage doesn't offer.
  • Use your results commercially on Pro: books, documentaries, client work.
  • Files deleted automatically after 24 hours, unless you choose to keep them.

Which should you choose?

If you're researching your family tree, MyHeritage's subscription gives you far more than colorization. If you have albums, prints or film you want in color, without a yearly plan, try Ungray: previews are free and need no account. Many genealogists use both: research in their tree, colorize in Ungray, and upload the results.

Sources

All checked October 21, 2026: MyHeritage pricing · What is MyHeritage In Color · Photo Enhancer · Reimagine pricing · Terms and conditions (updated October 14, 2026: commercial use, video frames, renewals, money-back guarantee). MyHeritage, In Color, Deep Nostalgia and LiveMemory are trademarks of MyHeritage Ltd.; this page is our independent comparison.